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The Last of Us Season 2 Premiere

( Overview )

Led the conception and execution of an immersive on-ground premiere for The Last of Us Season 2—translating the series’ atmosphere into physical space through projection mapping and cinematic installations.

Integrated Marketing

( Year )

2025

( Client )

HBO Max

IndustriesEntertainment

Scope of WorkImmersive Premiere & Experiential Campaign

DeliverablesImmersive Premiere Experience, Projection Mapping, Spatial Design, Physical Installations, On-Ground Visual System

Project Duration4 Weeks

StatusCompleted

OVERVIEW

Based on the popular Instagram handle of the same name, comedian and actor Jack McBrayer tours America's wackiest and wildest homes on the real estate market, sharing their history while learning more about the sellers and buyers who call these wonderfully quirky abodes home.

GOALS

  • Based on the popular Instagram handle of the same name
  • McBrayer tours America's wackiest and
  • Buyers who call these wonderfully quirky abodes home..
  • Haring their history while learning more .

CONCLUSION

"Based on the popular Instagram handle of the same name, comedian and actor Jack McBrayer tours America's wackiest and wildest homes on the real estate market, sharing their history while learning more about the sellers and buyers who call these wonderfully quirky abodes home. "

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